public policy

The future of the family in an age of female breadwinners

May 30, 2014
2014.05.30 A new Pew report on “Breadwinner Moms” notes that 40 percent of families with children under 18 now have the mother as the primary or sole breadwinner in the family. While this rapid transformation — that figure was 11 percent in 1960 — is scaring some backward commentators, there are real problems created by the

Marketing to women: One-third of all women are single “indies”

May 7, 2014
2014.05.07 It’s a new day for women and there is even a new term for the group that are over 27, not married, not living with a partner, and without children.  They are called the Indies. This group has been growing and currently include some 31 million women, about a third of all adult women.  They